(TORONTO, ON – June 18, 2014) – Digital design never drove so well. The new Scion xB Release Series 10.0 brings together the inspiration and functionality of modern technology.

“For the xB Release Series 10.0, we’ve boosted the technology and amped up the fun with features like wireless charging and a back-up camera – plus unique styling to maximize curb appeal and inspire drivers,” said Cyril Dimitris, Director of Scion Canada.
“The xB was the Scion that started the wave – the one that offered drivers the supreme mix of all-in specs and an opportunity for customization. With the xB Release Series 10.0, we’re demonstrating to Scion fans across Canada that we’re as passionate about offering distinct vehicles as they are about driving them.”

Just 50 limited edition models will feature the new Electric Quartz paint, a pearl white with subtle green highlights.  Green highlighting continues inside the xB with custom colored seats with accent stitching and door inserts. The tech-driven look is carried further with three unique projections: a Scion logo from the rear bumper to the ground, “xB RS 10.0” on the driver’s side interior carpet and the sequential number of the specific vehicle projected onto the passenger side floor.

Enhancing the in-car technology, the xB Release Series 10.0 will come standard with a backup camera and wireless charging. The standard Scion Display Audio System in all 2014 Scion models features a 6.1-inch LCD touchscreen, AM/FM/CD/MP3, hands-free phone capability, music streaming via Bluetooth® wireless technology and AUX/USB port with iPod® connectivity.

Other unique features in the xB Release Series 10.0 include:
  • Piano black interior accents on the center console, steering wheel and vent rings
  • Illuminated door sills with the Scion name
  • Custom floor mats with “xB Release Series 10.0” in white stitching
  • Tungsten Gray colored wheel caps
  • Illuminated center console cup holders

The xB RS 10.0 model will be available with an automatic transmission only.  The vehicles will be available in dealerships this summer.

About Scion Canada
Scion is the exclusive Canadian distributor of Scion tC, xB, xD, iQ and FR-S vehicles through a sales and service network of 90 dealerships across Canada. All Scions come fully loaded with many standard features including Scion’s Star Safety System.  Backed by Toyota, Scion is built by passion and dedicated to quality, style and performance. Find out what moves you at www.scion.ca or www.facebook.com/scioncanada.