Feb 11, 2015 Inspiring Spontaneity And Designed For Urban Driving, Scion iM Concept Car Premieres In Canada At The Toronto Auto Show
TORONTO, ON., (February 11, 2015) – The “i” stands for individuality and intriguing. The “M” represents modern, multifaceted and magnetic. Put them together and it spells passionate excitement at the Scion booth during this year’s Canadian...
Jan 14, 2015 Scion Powers Your Passion at the Montreal International Auto Show with Unique Activations
Trendy pop-up barbershop Be moved by the beat of DJ artists such as Domeno, Carl Müren and Joe Stonehouse Scion racer Pat Cyr debuting new race car for 2015 MONTREAL, QC., (January 14, 2015) – To make your visit to the 2015 Montreal...
Jan 07, 2015 Scion iM on the way in 2015
(TORONTO, ON, – Jan. 7, 2015) Scion will introduce the all-new Scion iM in April at the New York International Auto Show...
Dec 12, 2014 The 2015 Scion xB: Different – By Design
(TORONTO, ON – December 12, 2014) The Scion xB is the iconic urban utility vehicle that’s big on style, space, and driving fun. With a blend of clean lines, sharp angles and a roomy interior, it also fits a surprising amount of friends and gear. This car offers drivers an experience that’s about more than just getting there.
Dec 01, 2014 Scion Canada wins Quebec Marketing Award for Zoofest Promotion
TORONTO, ON., (November 28, 2014) – Scion Canada’s promotion at Zoofest in Montreal has won a special marketing award that recognizes excellence in the use of sponsorships. The award – co-organized by Festivals et Événements Québec and Loto-Québec – was won for “Scion Original,” a creativity conference at Zoofest that showcased some of the world’s most creative minds, as well as a special Zoofest event where comedians took Scion vehicles on test drives. Zoofest is a new festival in Montreal spotlighting emerging talents through alternative programming that includes comedy, theatre, music and other genres. “Like our recent ‘Powering Passion’ campaign for Scion, our Zoofest sponsorship reinforces how Scion is a brand for the young and young at heart, who share a passion for cars, music and culture,” said Cyril Dimitris, Director, Scion Canada. For the award, sponsorships were rated on originality, relevance, quality, synergies and benefits to the sponsor and the festival. Videos of the comedian test drives, which were posted on Scion’s Facebook page during the festival, can be seen viewed at http://www.youtube.com/user/FestivalZoofest or http://www.zoofest.tv/. About Scion Canada Scion is the exclusive Canadian distributor of Scion tC, xB, xD, iQ and FR-S vehicles through a sales and service network of 90 dealerships across Canada. All Scions come fully loaded with many standard features including Scion’s Star Safety System. Backed by Toyota, Scion is built by passion and dedicated to quality, style and performance. Find out what moves you at www.scion.ca or www.facebook.com/scioncanada.
Nov 19, 2014 From Concept to Commitment - Scion Announces New Product Plans
TORONTO, ON., (Nov. 19, 2014) – Start planning that next adventure; a new ride is on its way. After revealing the iM Concept car today at the Los Angeles Auto Show, Scion announced that a production version of the versatile five-door compact hatchback ...
Nov 12, 2014 Modern and Magnetic: Scion iM Concept Car to Debut at LA Auto Show
TORONTO, ON.,(Nov. 12, 2014) – Whether it’s exploring the mountains or playing at the beach, Los Angeles offers adventures off every freeway. Young people just need a vehicle to get them, and all their gear, to their destination in style. The new ...
Oct 22, 2014 Lights… Camera… Action!
Scion’s iM Concept Car Prepares for World Premiere at L.A. Auto Show Toronto, ON., (Oct. 22, 2014) – Like any new star about to step out on the world stage in Los Angeles, Scion’s new iM Concept car is taking some test shots. The photos, also ...
Oct 08, 2014 Scion Owners the Inspiration Behind New “Powering Passion” Campaign
TORONTO, ON., (October 8, 2014) – Since its inception three years ago into the Canadian market, Scion has been focused on connecting with iQ, tC, xD, xB and FR-S owners and friends from coast to coast – through a shared passion for car culture, music, ...
Sep 25, 2014 Scion wins Manufacturers Cup at Targa rally
After 2,000 kilometres of racing over five grueling days, Scion Canada’s FR-S entry in the Targa Newfoundland rally finished in sixth place overall, and third in the modern class, while capturing the Manufacturers Cup for the highest placement among auto manufacturer-sponsored entries.