Mar 15, 2016 The Scion brand comes full circle, revealing a final tC model at the New York International Auto Show, where it all began
Toronto, ON (March 16, 2016) –With a final Kei Miura-inspired tC Release Series 10.0, the Scion brand pays tribute to one of its most iconic vehicles at the New York International Auto Show, March 25 – April 3, 2016.
Feb 03, 2016 Scion Brand to Transition to Toyota
(TORONTO, ONTARIO – February 3, 2016) In 2003, Scion established as a separate brand in the US to explore new products and processes to attract younger customers. Brought to Canada in 2010, the brand allowed Canadians access to small cars important to the Canadian market and is now transitioning to the Toyota brand.
Dec 04, 2015 Scion Pairs Sports and Style for the 2016 FR-S Release Series 2.0
(TORONTO, ON – December 4, 2015) Drivers of the 2016 Scion FR-S Release Series 2.0 will look better than ever in the most stylish version of the sports car ever offered. The new FR-S Release Series 2.0 comes with luxurious appointments and premium features, and with a limited ...
Oct 06, 2015 World Debut of Scion Concept Car at L.A. Auto Show
(TORONTO, ON – October 6, 2015) – Following the recent introduction of the Scion iM 5-door hatchback, the youth division of Toyota is preparing to further expand its lineup with a second all-new vehicle, beginning in 2017. The world debut of the next Scion concept will take ...
Oct 01, 2015 Don’t Delay: The Scion xB 686 Parklan Edition is Here, But Not For Long
(TORONTO, ON – October 1, 2015) Extreme sports enthusiasts wear it proudly – and now, Canadians can drive it too. Scion and 686 – a clothing company specializing in technical apparel for active lifestyles – joined forces to create the 2015 Scion xB 686 Parklan Edition. But this ...
Sep 04, 2015 Scion Racer Patrick Cyr Prepares For World Championship Race In Québec As “2015 Formula DRIFT Canada Drifter Of The Year”
MONTRÉAL, QC., September 4, 2015 – Scion’s involvement in drift racing in Canada has taken an even bigger step forward this year, sponsoring four major races in Québec since June. Now it all comes to a finale September 6 and 7, at Autodrome St-Eustache...
Aug 20, 2015 The 2016 Scion iM: Always Ready – And Ready For You!
(TORONTO, ON – August 20, 2015) The all-new 2016 Scion iM is here – and it’s ready for anything. The Scion iM delivers a winning combination of comfort, convenience and cool factor. All this is delivered in a generously-equipped mono-spec configuration, at a suggested ...
Aug 19, 2015 The 2016 Scion tC: Prepare To Be Envied
(TORONTO, ON – August 19, 2015) Prepare to catch envious looks as you roll by in the 2016 Scion tC – the finely-tuned performance coupe with bold styling and a smooth drive...
Aug 04, 2015 Capture Why You’re Ready For The All-New Scion iM For A Chance To Drive Off With One
TORONTO, ON., August 4, 2015 – Pictures can tell a thousand words – and for Canadians this month, one photo could provide a chance to win an all-new Scion iM*. In anticipation of the vehicle’s arrival this fall, Scion Canada is launching their exciting...
Jul 02, 2015 Scion Set To Power More Canadian Passion With Expansion Of Dealer Network
TORONTO, ON (July 2, 2015) – When Scion launched in Canada, the brand set out to reach younger and new to Toyota customers. Five years later, with an average customer age of 37.5 years and 69 per cent of Scion buyers new to the Toyota Canada family,...